Visual Identity
Corporate Design
The music schools in Erlenbach, Küsnacht, Zollikon, and Zumikon jointly conduct voluntary grade tests for musical education. The visual identity of the grade tests plays a crucial role in attracting prospective students, parents, and teachers. It conveys the values and atmosphere of the institution. The design is based on the logo, typography, colors, and imagery.
Visual Communication
Website
The website serves as the official online presence of the Voluntary Grade Tests and presents its mission, values, and commitment to nurturing musical talent. It provides information about the available exams, including requirements, assessment criteria, and preparation tips to ensure transparency and guidance for participants. Parents can use the platform to register their children for the exams. Teachers and experts can access exam materials and schedules.